Zoom-Zoom Meets Fuel-Efficiency: SkyActiv Explained - Mazda Forum

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Old 08-15-2012, 07:57 AM
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Default Zoom-Zoom Meets Fuel-Efficiency: SkyActiv Explained

Known for making some genuinely engaging cars in the past, with its new SkyActiv technology Mazda is looking to hang its hat on combining fun-to-drive with fuel-efficiency.

Mazda says itís more than just a buzzword. SkyActiv is a whole new philosophy thatís going to change the way the Japanese automaker builds cars. It also defines a whole new era for Mazda vehicles.

First of all, SkyActiv doesnít just mean an engine, or a transmission, or weight savings. Itís all of those elements, and more.

Moving forward, automakers are aiming to make their cars more fuel-efficient in any way possible. Often, the single-minded view of using a smaller engine, or a more efficient transmission comes at the price of driving dynamics, and a less fun-to-drive vehicle. That just wonít work at Mazda.
Read on to find out how Mazda's lead product engineer, Dave Coleman explains Mazda's SkyActiv philosophy.
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